2011 Manny Awards
Advertising Person of the Year:
Matt Giegerich
Chairman & Chief Executive Officer
Ogilvy CommonHealth Worldwide
2011 Manny Awards Nominees
Advertising Agency of the Year Category I:
• AbelsonTaylor
• GSW Worldwide
• ICC
Advertising Agency of the Year Category II:
• AgencyRx LLC
• Ignite Health, LLC
• The CementBloc
Advertising Agency of the Year Category III:
• Blue Diesel, LLC
• Concentric Pharma Advertising, LLC
• Echo Torre Lazur
Brand Team of the Year:
• CDM New York: Xgeva
• H4B Chelsea: Krystexxa
• RCW Group: Pradaxa
Most Admired Agency:
• AbelsonTaylor
• Draftfcb Healthcare
• GSW Worldwide
Most Creative Agency:
• CDM New York
• Draftfcb Healthcare
• GSW Worldwide
Best Professional Advertising Campaign:
• Draftfcb Healthcare: Remicade
• GSW Worldwide: Dyax Kalbitor
• Sentrix Health Communications: Water Tank
Best Consumer Advertising Campaign:
• AbelsonTaylor: PediaSure
• Digitas Health: Good to Share
• Saatchi & Saatchi Wellness: Psoriasis Speaks
Best Medical Device Campaign:
• Beacon Healthcare Communications: Supartz
• HCB Health: Vaser
• RosettaWishbone: BreathTek
Best Philanthropic Campaign:
• CDM New York: Musicians on Call
• ICC: Food Bank of New Jersey
• The Navicor Group LLC: Navi-Q Fundraiser BBQ Lunch
Best Self-Promotion Campaign:
• Blue Diesel, LLC
• GSW Worldwide
• HealthEd Group, Inc.
Best Disease-Awareness Campaign:
• AbelsonTaylor: Dexilant
• Cambridge BioMarketing: CAution Campaign
• Draftfcb Healthcare: Merck - Hypoglycemia
Best Interactive Patient Campaign:
• Digitas Health: I Pick My Nose
• Euro RSCG Life 4D: ShareYourPain.com
• Ogilvy CommonHealth Worldwide: BayerForWomen.com
Best Interactive Physician Campaign:
• AgencyRx LLC: Iron Overload
• Draftfcb Healthcare: Cephalon Oncology
• GSW Worldwide: Lilly Diabetes
Heart Award:
• CDM New York
• Havas Worldwide Health
• Siren Interactive
Vision Award:
• CAHG
• Euro RSCG Life 4D
• Strikeforce Communications LLC
